LONDON SOCIAL STRATEGY
STRATEGY & PLANNING
DIGITAL, SOCIAL MEDIA AND CONTENT
INDEPENDENT - CONSULTANT - FREELANCE
I DEVELOP THE DIGITAL CHANNELS, MESSAGING, VISUAL ASSETS, AND ADVERTISING FOR BUSINESSES AND BRANDS
HELPING CONSTRUCT THE METAVERSE ACROSS WEB3, NFT AND GAMING PROJECTS
CLIENTS AND SECTORS
ALCOHOL
AUTO
FMCG
FOOD & BEVERAGE
ENTERTAINMENT & MEDIA
FASHION
LUXURY
FINANCE & INSURANCE
GAMING
PHARMA & HEALTHCARE
RETAIL & LOGISTICS
SPORT
TECH
TELECOMS
TRAVEL
SERVICES AND TANGIBLE OUTPUTS
STRATEGY
Using content, platforms, and interaction to define how to connect to audiences with a compelling product or brand narrative:
Data Analysis
Channel & Platform
Content
Media
Campaign Framework
Objective & Budget Setting
Campaign Ecosystem
PLANNING
Creating strategic plans for branding, campaign activation, content and media distribution:
Communications
Media & Advertising
Content
Creative Briefs
Creative Ideas & Manifestos
Creative Development
Campaign Roll-outs & Blueprints
Tactical Briefs
Campaign Execution
Funnels
Segmentation
Targeting
KPIs
Optimisations
Assets & Inventory
WHAT YOU GET
PLAN BETTER COMMUNICATIONS
IMPROVED KPIS
MAKE INFORMED BUSINESS DECISIONS
You can also: create outstanding content, phase and distribute, optimise and improve, understand and measure performance, test and learn, get to know and reach audiences, identify market opportunities, discover topics and themes, evaluate digital signals, and interpret data. The list goes on…
CHANNELS AND PLATFORMS
SOCIAL
INFLUENCER / CONTENT CREATOR
SEARCH
PPC
SEO
WEB / ECOMMERCE
TIKTOK
YOUTUBE
DISCORD
TWITCH
SNAPCHAT
GIPHY
SPOTIFY
PODCASTS
SMS
CASE STUDIES
BENTLEY
Targeted high net worth individuals through digital channels and local dealerships.
WARNER BROS.
DC COMICS
Lead the global campaign strategy, content creation and management of all owned channels.
WARNER BROS.
MARVEL
Created social content to keep engaging with the community post launch and promote upcoming DLCs.
THE FA
Created a fresh and engaging visual identity that personifies and engages with fans at every touchpoint.
WHO I AM
STRATEGY & PLANNING DIRECTOR
STRATEGY & PLANNING DIRECTOR
18+ YEARS OF EXPERIENCE
STRATEGY, PLANNING AND CONSULTING; ACROSS COMMUNICATIONS, CONTENT AND MEDIA
AGENCY AND CLIENT SIDE. BUT AGENCY THROUGH AND THROUGH
SOCIAL, DIGITAL, CREATIVE, PR, MEDIA, AND TECH
GLOBAL: NA, LATAM, EMEA, APAC
PORTFOLIO AVAILABLE ON REQUEST
I CAN WORK INDEPENDENTLY, OR IN COLLABORATION WITH A TEAM OR MULTIPLE DIVISIONS
CONTACT
Please get in touch
hugh.rb@londonsocialstrategy.com
Soho Works, 180 The Strand, 2nd Floor, London, WC2R 1EA
Can also be found in White City (Television Centre), Soho (Dean Street), Shoreditch (Tea Building or Redchurch Street)
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